Licensing Terms

We’ve designed our licensing to be generous, transparent, and creatively liberating, with just a few simple distinctions.

Every Hypra subscription includes unlimited downloads, unlimited usage, and full commercial rights, as long as your subscription is active.

The key difference between plans lies in who you’re creating for:

  • Personal is for your own creative work: social media, personal projects, portfolios, or moodboards. It’s not for client work, agencies, or businesses with teams.

  • Pro gives you full access to exclusive image series and allows usage in any client project, as long as your client has fewer than 100 employees.

  • Enterprise is required for large companies (100+ employees), internal licensing, or high-volume use at scale.

You must keep an active subscription to continue using our images. If you cancel, there are clear and fair options to retain usage.


No complex fine print. Just beautifully curated images, ready to elevate your vision.Read the full Hypra Image License Agreement below to understand all your rights.Hypra

Image License Agreement

Last updated: [Insert date]
Jurisdiction: State of Delaware, USA
This Agreement outlines your rights when using images from Hypra ("we", "us", "our", "the Platform"). By subscribing and using our images, you agree to all terms below.

1. Scope of Use

All active subscriptions (Personal, Pro, Enterprise) include:

  • Unlimited image downloads

  • Unlimited use across all media: print, web, social, apps, film, TV, presentations, books, campaigns, and more

  • Unlimited impressions

  • Worldwide usage rights

  • Royalty-free commercial and personal use

Images can be used for:

  • Social media posts

  • Websites

  • Marketing assets

  • Internal moodboards or pitch decks

  • Covers, packaging, editorial, branding

  • AI-powered video or motion experiments (as long as the image remains recognizable)

These rights are valid only while your subscription remains active.

2. Subscription Tiers

Personal

  • Use limited to personal or solo creative work

  • Permitted for:

    • Moodboards

    • Portfolios

    • Social media (own accounts only)

    • Projects where you're the sole beneficiary (e.g. your own brand or freelance practice, without employees)

  • Not permitted for:

    • Client work

    • Work for third parties

    • Use within a business or team structure

Pro

  • Includes all Personal rights

  • Allows use in unlimited client projects

  • Clients must have fewer than 100 employees

  • Access to Pro-exclusive image series

Enterprise

  • Includes all Pro rights

  • Required for:

    • Clients or companies with 100+ employees

    • Agencies producing work for large brands

    • Teams using images internally across departments

Clients that cross the 100-employee threshold must notify Hypra and upgrade. You’re responsible for disclosing client size if you’re using Hypra images in client work.

3. License Validity & Cancellation

Your rights to use the images are active only while your subscription is active.
If you cancel:

  • You may continue using already published images if:

    • You purchase a Lifetime Usage Add-on (equal to 1 year of your current subscription),

    • OR you publicly credit us (e.g. on social platforms: tag @hypra.studio) on all uses.

  • You may not:

    • Use previously downloaded images in new projects

    • Download new images

    • Store or transfer unused images for future use

  • Internal/non-public use (e.g. archived moodboards) is permitted post-cancellation — but not for new, published, or commercial works.

4. Image Modifications

You may:

  • Crop, color grade, apply retouching, overlay text

  • Combine with other content

  • Use AI tools to generate animation or transformation

  •  (as long as the image remains identifiable)

You may not:

  • Heavily distort or regenerate the image

  • Obscure its origin or claim authorship

  • Resell or redistribute the image as a standalone asset

All Hypra images contain invisible watermarking for license tracking and enforcement.

5. Usage Responsibility & Transparency

  • You are responsible for using images according to your tier.

  • Studios/agencies must disclose client size when applicable.

  • Enterprise plans may adjust annually to reflect changes in usage or headcount.

6. Refunds & Trials

  • No refunds are issued once an image has been downloaded.

  • If no image is downloaded within 24 hours of subscribing, you may request a refund (subject to review).

  • Trial use is only available through a Personal monthly plan with no downloads.

7. Upgrades & Downgrades

  • You may upgrade at any time.

  • Downgrades are not available, except for Enterprise accounts adjusting usage annually.

8. Credit & Attribution

  • Credit (@hypra.studio) is optional but encouraged.

  • Attribution is required if you're using images after cancellation without a Lifetime Add-on.

  • You may not claim that you created the original image or imply ownership.

9. Licensing Enforcement

All images include digital watermark tracking. We actively monitor online use and enforce license compliance. Violations may result in:

  • Account suspension

  • Legal action

  • Public takedown notices

  • Permanent ban from the platform

10. Governing Law

This agreement is governed by and construed under the laws of the State of Delaware, USA.